GESTIONE DELLE INDUSTRIE CULTURALI E DELLO SPETTACOLO

This course analyses the production, distribution, presentation and consumption of performing arts in different countries and in different economic and social systems. Students will be encouraged to analyse and compare the economic aspects of performing arts in different countries.

The aim of the course is to acquire comprehension of specific aspects of the performing arts from an economic point of view. Students will learn the main concepts related to the management of the sector and will understand the different ways of organizing, financing and developing the production and presentation of the performing arts – classical music, theatre, opera, popular music, drama, festival, and so on in different countries.

Lectures, group work in class, students’ presentations.

The course consists of participative lectures. Group works will be used to help students to apply the theoretical notions to case studies that the teacher or the same students will choose. Guest lectures will also be organised to that experts will share their experience in managing a cultural organisation.

• The economic approach to cultural industries and performing arts
• Definitional issues
• The institutional context: public intervention and role of the private sector
• The economics of cultural industries and performing arts: the macro perspective
• The economics of cultural industries and performing arts: the micro perspective
• Cultural industries and performing arts: supply
• Cultural industries and performing arts: demand
• The management of cultural industries and performing arts: strategies
• Marketing for cultural industries and performing arts
• Pricing for cultural industries and performing arts
• Financing cultural industries and performing arts

Texts:

• G. Candela - A. Scorcu, Economia delle arti, Bologna, Zanichelli, 2004, cap. 1.
• L. Solima, Management per l’impresa culturale, Roma, Carocci, 2018, capp. 1, 2, 6.
• L. Solima, L’impresa culturale – Processi e strumenti di gestione, Roma, Carocci, 2008, pp. 92-124 e 169-224.
• R. Towse, A textbook of cultural economics, Cambridge, Cambridge University Press, 2010, cap. 8.
• Additional readings will be made available on STUDIUM.

Please remember that in compliance with art 171 L22.04.1941, n. 633 and its amendments, it is illegal to copy entire books or journals, only 15% of their content can be copied.

For further information on sanctions and regulations concerning photocopying please refer to the regulations on copyright (Linee Guida sulla Gestione dei Diritti d’Autore) provided by AIDRO - Associazione Italiana per i Diritti di Riproduzione delle opere dell’ingegno (the Italian Association on Copyright).

All the books listed in the programs can be consulted in the Library.