COMUNICAZIONE POLITICA

The aim of the course is to explore the field of political communication, by a definition of the main actors and of the their interaction. The phenomena can be traced back to the more general analysis of the mechanisms underlying the social, political and economic changes in contemporary societies with a perspective of integrated knowledge and by different conceptual and methodological tools. The course introduces the main theoretical and research perspectives in the disciplinary field with particular attention to the relationship between communication on the one hand and political participation, electoral behaviour and public opinion on the other. The relationship between democracy, citizenship and political communication is central to post-representative policy: the new forms of triangulation between media, politics and citizens, disintermediation and the new meanings of participation. A deepening is dedicated to the characteristics and strategies of the new electoral campaigns in the context of media.hybridization.