AMMINISTRAZIONE E CONTROLLO NELLE IMPRESE TURISTICHE

1. Knowledge and understanding

The course aims to provide students with the cognitive tools necessary to set up and manage a control system within a company operating in the tourism sector. To this end, the student will be shown the typical characteristics of tourism businesses, the role of managerial accounting, the main methods of cost and revenue analysis, as well as the methods for constructing the budget and balance scorecard. The course also aims at a more specialized preparation on hotel companies, given their management complexity.

2. Applying knowledge and understanding

The knowledge acquired during the course will lay the foundations for developing the student's technical-accounting skills and competences applicable in tourism businesses of all kinds. Each student will be involved and stimulated to test himself during the classroom exercises, in which he will be able to verify the degree of understanding and application of the acquired knowledge. The application capabilities will be expanded with the development of practical cases aimed at the application of control tools in tourism businesses.

3. Making judgements

The learning process in "Amministrazione e controllo nelle imprese turistiche" will allow each student to develop an autonomy of judgment, especially regarding the differences between the various methodologies used to control business performance. In particular, each student will be enabled to appreciate the significant differences generated by the application of the various tools to different types of tourism companies.

4. Communication skills

On the basis of the acquired knowledge, each student will be able to develop communication and interpersonal skills. He will be able to carry out accounting valuations and, therefore, to possess cognitive requirements that will facilitate the transfer of concepts and technical contents, the communication and the exchange of reasonings and reflections, essential skills that will certainly be able to exploit in the job positions that in future he will cover within the tourism businesses.

Frontal lessons (eventually, also in mixed mode or remotely) with slides, including discussions, exercitations, financial statements analysis, case studies, lectures by entrepreneurs and managers operating in the tourism sector.

Should teaching be carried out in mixed mode or remotely, it may be necessary to introduce changes with respect to previous statements, in line with the programme planned and outlined in the syllabus.

Introduction to management control in tourism businesses

The role of management control in the evolution of tourism; The management peculiarities of tourism businesses; The control process; Economic and financial control tools; Focus: peculiar characteristics and management accounting in hotel companies

Cost analysis in tourism businesses

The concept of cost; Cost classification; Traditional methods of cost analysis; Make or buy decisions for tourism products.

Cost analysis along the value chain of tourism businesses

Evolution of management approaches; Value chain for tourism businesses; New methods of analysis and costing for value creation; Focus: system and cost control in hotel companies

Cost-volume analysis results

Break-Even Analysis; BEP in a hotel business; BEP in a tour operator; BEP of a single event.

Revenue analysis: pricing, revenue management and yield management

Pricing; Revenue management; Yield management.

Financial report analysis in tourism businesses

Income statement reclassification; Balance Sheet reclassification; Cash flow analysis.

Economic and financial performance indexes

The performance indexes system; Financial performance indexes; Economic performance indexes.

Budget and balance scorecard in tourism businesses

Budget features and functions; The budget creation process; The budget system; The global budget; FOCUS: budget and balance scorecard in hotel companies

1. Anna Lia Scannerini e Miriam Berretta, “Strumenti di controllo per le imprese turistiche”, FrancoAngeli, 2016

2. Giovanni Liberatore, “Nuove prospettive di analisi dei costi e dei ricavi nelle imprese alberghiere”, 4^_th edition, FrancoAngeli, 2011

3. Franco Manca, "Il controllo di gestione nelle imprese alberghiere", IPSOA, 2013